Guangzhou- Zhongkai University: The given link is underconstruction but I was able to find an alternative English page (http://www.chinatefl.com/guangdong/teach/gd_zk.htm). This is an Agriculture and Technology school but offers twenty-six majors that include other majors outside of agriculture and technology. There are over 12,000 undergraduate and graduate students with expected growth to 26,000 students in five years. Zhongkai has “6 foreign experts from America, Britain, Australia, and other countries.”
1) The above link is a website to recruit English teachers. Does the University find this strategy effective?
2) Does the University employ other methods of recruiting English teachers?
3) Does the University feel that the the low compensation (by American standards) deter foreigners from coming to China to teach English?
- Winglok Textile Factory: It appears that this company manufactures only knit polo-style shirts.
1) How does the factory maintain quality control?
2) Are most of the large customers American and other foreign customers or mostly Chinese?
3) What happens to the rejected shirts?
- VTREK Audio and Video Products Factory: This company manufactures audio & video products (LCD TVs, DVD players, Hi-Fi systems, home theater systems), precision optics, and chemicals.
1) Does the company manufacture products for other brands (Sony, Panasonic, etc) or only off-brand products?
2) There seems to be a lot of AV components and product companies. How does VTREK stay competitive? (by price, differentiation, etc.)
Macau- Macau Polytechnic Institute: MPI offers degree programs and short-term courses. There are 2,700 full-time degree students and about 20,000 people attend professional training courses each year.
1) Is there another institution to compete with their professional training courses?
2) I assume many of the students attending the professional training courses are from Hong Kong. Does the school believe that the proximity of casinos make their courses more appealing over another school's courses?
- Sands Macau: There are three levels of gaming at the Sands. Each ascending level (according to the name) is a classier looking gambling area.
1) With other higher-end casinos around, does the Sands feel that their casino needs to be renovated to retain customers?
2) Does the Sands use loyalty club cards/points to retain customers?
- Wynn Macau: The exterior looks similar to the Wynn in Las Vegas. Retail stores at the Wynn are the typical high-end boutiques (Dior, Louis Vuitton, Rolex, etc.)
1) Did the Wynn tailor the decor of this one to appeal to Chinese consumers?
2) Does this Wynn have certain Chinese gambling that is not at the Wynn Las Vegas?
- New Century Casino: The guest rooms look average as well as the casino. Their website is not as polished as the other casinos. The lobby is in a gilded Roman style.
1) Does the New Century feel a pressure to renovate?
2) How does the casino attract visitors from China?
- Lisboa Casino: The website does not have any pictures of the casino. The room rates are similar to Las Vegas (starting at $108 for a basic suite).
1) How does the Lisboa compete when there are so many choices on Macau?
2) Does the casino use accosters at the transportation stations to convince potential customers to stay/play at the casino?
- International Game Technology: IGT produces various gaming machines with very interesting names (Money Chimes Sea Queen, Wings of Egypt, Multistar Eastern gems, etc.)
1) Does IGT produce special games just for the Chinese market?
2) Do the games have an universal appeal (same game used for Las Vegas, Monte Carlo, and Macau)?
Shenzhen- Wal-Mart Global Procurement Center: Wal-Mart has over 1,600 associates world-wide who source products. The sourcing centers are located in 23 different countries (I assume that those countries have a retail outlet too). The centers identify suppliers and try to simplify the supply chain.
1) How does the Procurement Center decide on which products to procure?
2) What kind of market research does the center perform to determine the viability of a product?
3) How soon does Wal-Mart know if a product is a success or failure?
- Yantien Seaport & Logistics Center: This site is in Chinese. Judging from the pictures it appears that this port has large facilities to accommodate freightliners.
1) Does the port expect activity to increase to the point that the port can not accomodate all ships and need to turn some away?
2) How much more exporting than importing does the port experience?
Shanghai- Shanghai Urban Planning Exhibition Hall: This site is in Chinese. The building itself is very interesting looking. It appears that the hall has been used for exhibiting art, watches, and presentations.
1) Does the hold multiple exhibits/events at one time?
2) Is the transportation and parking sufficient or does the hall expect problems in the future?
- Shanghai Museum: The website was down but I have been to this museum. It has exhibits of typical Chinese art: scrolls, jade pieces, furniture, and porcelain.
1) Does the museum find itself understaffed or underfunded? I ask this becasuse the People's Palace's protection of exhibits is primitive compared to what we are used to seeing (such as arcylic cases instead of glass & not much security).
2) Does the museum actively pursue donors?
- KPMG: KPMG is one of the “big four” accounting firms. It is among the top firms in China but it is not number one (PwC holds that position). The website has a document for the new PRC Enterprise Income Tax Law. KPMG has ten offices in China (including Hong Kong and Macau) and have six business sectors (Consumer Markets; Financial Services; Industrial Markets; Information, Communications & Entertainment; Property & Insurance; and Private Equity)
1) How does KPMG try to grow its client base?
2) Did the US Sarbanes-Oxley Act have a significant impact on their Chinese clients?
3) Does KPMG have a turnover probem that is similar with the Big Four in the US?
- Starbucks: Starbucks is a Seattle based coffee chain. In America, Starbucks is very popular and seems to be on every corner. This chain is the McDonalds of the coffee chain. Stores also serve food items in addition to beverages.
1) Starbucks does not need to advertise very much in the US. Does Starbucks find that the company needs to advertise heavily in China?
2) From my recollection, Starbucks is roughly the same price in China as in the States. Does the company expect to lower prices to attract more consumers or keep the prices "high" to maintain brand equity/exclusivity?
3) Do most of the people who receive a free sample eventually purchase a whole cup?
- Callison Architecture: This firm designs commercial and mixed-use properties. It is one of the world’s top retail architecture firms. Well-known clients include Hilton Hotels, Nordstrom, Guess, and Goldman Sachs. The firm also provides analysis services for feasibility and operations.
1) It seems that Callison only performs large projects that can be funded by large companies. Does Callison take small projects at all? Is it part of the comany's strategy?
2) How does the firm control quality, safety, and its subcontractors?
3) Does the firm find the construction hazard/safety codes of China comparable to more developed counrties? Does the firm follow its own stricter codes?
- CF Racing: This website is in Chinese. It appears to be a race track or even maybe a racing company. The company has their own credit card design.
1) Is racing a popular enough sport in China where there are large races (like the Indy races in the US)?
2) Are any of the large racing companys consumers of CF Racing's products?
- Augmentum: This company specializes in software development for companies that do not want to develop in-house. The company was started by a former IBM executive.
1) What differientiates Augmentum from firms based in India?
2) Do clients trust Augmentum more over competitors since it was founded by someone with US working experience at a prominent company?